IMPORTANT NOTE: If you do not have a Bing Ads account or Bing Merchant Center configured stop here and set those up first (see below for more).

You must have an Approved store in Bing Merchant Center before you can send a feed:

  1. Log into Bing Ads
  2. Click on Tools in the top navigation menu
  3. Click on Bing Merchant Center
  4. Click Create store
  5. Follow the steps in Bing Ads to complete the setup

Please note that it takes, on average, 2-5 business days for Bing to approve a store. Once the store has been approved, you will be able to use our app to generate a new feed for Bing.

My Bing Ads and Bing Merchant Center are Already Set Up

In the event that your Bing feed seems to continue to not operate properly, please check within Bing Merchant Center and review your current catalog.

  1. Log into Bing Ads
  2. Click on Tools in the top navigation menu
  3. Click on Bing Merchant Center
  4. Click on the link to your store
  5. Click on Catalog Management on the next page

Note that Bing can only operate on a single feed within Bing Merchant Center. If you have an existing feed and are also trying to send ours, the app will not function properly such as when reporting back feed diagnostics.

You should remove any pre-existing feeds if you wish to use our app to send your feed to Bing.


If you are still experiencing difficulties with your Bing Feed setup, please contact our team via email, phone, or live chat!

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