As an Advertiser, when developing your marketing material such as banners, it is important to follow certain best practices regarding size and composition.

As a general best practice you should always include a strong Call To Action or "CTA"

in your banners/images. For example:

IMPORTANT: Be sure to communicate with your Publisher partners to ensure that they can accept and display certain banner/image sizes.

When working with Publishers such as bloggers, it is recommended to create your banners following Display Ad best practices, such as those outlined by Google:

Should Publishers wish to share out your message across their social media profiles, per platform here are the recommended dimensions:

IMPORTANT: We highly recommend communicating with your Publisher partners to understand how they sharing your brand or products with their network to better ensure that you provide the proper material and message.