PLEASE NOTE: The following settings govern a number of the ways your account functions. If you are unsure of anything, please contact our team prior to making any adjustments.
Product Settings includes:
Import Products for Country: Cannot be changed
SKU Mapping: Cannot be changed
Commerce Provider: Cannot be changed
Retail Category: Allows you to select which retail vertical best fits your company. Does not affect your account in any way.
Average Profit Margin: Use this to set your default margin across your account. This will govern how Bid Suggestions and P&L reporting function.
Minimum CPC Bid: Use this to set a minimum floor for Bid Suggestions in Shopping campaigns
Maximum CPC Bid: Use this to set a maximum ceiling for Bid Suggestions in Shopping campaigns