PLEASE NOTE: The following settings govern a number of the ways your account functions. If you are unsure of anything, please contact our team prior to making any adjustments.

Product Settings includes:

  • Import Products for Country: Cannot be changed
  • SKU Mapping: Cannot be changed
  • Commerce Provider: Cannot be changed
  • Retail Category: Allows you to select which retail vertical best fits your company. Does not affect your account in any way.
  • Average Profit Margin: Use this to set your default margin across your account. This will govern how Bid Suggestions and P&L reporting function.
  • Minimum CPC Bid: Use this to set a minimum floor for Bid Suggestions in Shopping campaigns
  • Maximum CPC Bid: Use this to set a maximum ceiling for Bid Suggestions in Shopping campaigns

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